Truebill rebranded as Rocket Money in 2022 after acquisition by Rocket Companies. The product is the same: bank-connected subscription tracking with bill negotiation services.
Key Differences
Data approach: Truebill/Rocket Money requires connecting your bank account via Plaid. SubTracker uses manual entry — no bank credentials ever shared.
Currency support: Rocket Money is designed for US users and operates in USD. SubTracker supports 25+ currencies and is used internationally.
Business model: Rocket Money earns from premium subscriptions and bill negotiation commissions (they take 30-60% of first-year savings from bills they negotiate). SubTracker earns only from subscription fees — no commission on your savings.